Category Archives: Marketing Books

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What to Include in Your Author Newsletter

There’s nothing so humbling for a writer than staring at a blank screen with no idea what to write. Deciding what to include in your newsletter can intimidate an author, even when you know it should cover topics related to your books and writing. I understand how hard and how important it is to connect with your readers. That’s why I put together this blog series on creating an awesome author newsletter. Continue Reading>>

How to Write an Authentic Author Newsletter

Have you ever wondered what to say to someone you’ve just met in a social situation? There’s nothing worse than that tongue-tied sensation. I’d rather say something sincere than spout banalities. Figuring out how to write an authentic author newsletter can feel much the same. I struggled for years to sort out what to include in mine. I’m glad to say that I finally know what readers want from me. I hope in this article to shortcut the process for you. Continue Reading>>

Publishing in a Book Bundle with Other Authors

Participating in a book bundle  can be fun and profitable or an experience never to repeat. It’s flattering to receive an invitation to join with other authors to create a book bundle, but think through any involvement in a book bundle and by all means do your research before you commit. While being in one can increase your exposure and promote your shared book in the rankings, they have their drawbacks. Publishing in a book bundle with other authors can turn out well, except when it doesn’t. Continue Reading>>